Chapter 3: Creativity for All

People typically dislike being boxed into content consumer only roles. Currently, we estimate that for every content producer, we have around 10 content consumers. This is true for social multimedia content and virtual worlds that allow users to create 3d content.

A growing number of automated content production tools will change this situation. Tools that facilitate or automate content production for end users currently do not generate content that strictly satisfies content design requests.

Too often, end users will settle for what an AI content production application creates, for example, simply because the results are coherent, even if they somewhat diverge from what end users originally wanted. We need to find a way to balance the cohesion of what is generated by an AI system with the amount of control that the end user expects.